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The Hurlingham Club

Art direction, branding and print design

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The Hurlingham Club is one of Britain's most exclusive private members clubs, a quintessentially English establishment famous for its social and sporting facilities Working for Zed Publishing, we were commissioned to create new identities for two of their restaurants. The Dining Room is a Georgian masterpiece and we were inspired by the many floral and geometric motifs found there. Working closely with the Club, we designed a new logo, food and wine menus and commissioned new leather menu holders with a simple blind embossed insignia.

The Pool Bar is a snack bar that sits within the pool complex. Inspiration was drawn from the 1920s - 1930s lidos and seaside posters. We commissioned specialist illustrator Dave Thompson to create a highly stylised image to be used in conjunction with the new branding.

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